After watching the recent 20/20 episode on weight loss that aired on 01/04/2013, I was shocked to see the way people are making money on the internet by selling fake weight loss medicines. Treating weight loss is not a joke and prescribing fake medicines as a solution is certainly a breach of all legal, social, and moral laws. However, the comfort with which people advertise these medicines is not just appalling to see, it is unbelievable.
This segment of the show unravels weight loss schemes that have been making money out of selling medicines that have no link to weight loss whatsoever. Such scammers are professional marketers who build fake news websites, copy news channel logos, and names and even put up pictures of anchors on their homepages to give their product advertisements a hint of authenticity.
All stories illustrated on these websites have one thing in common: they sound overly enthusiastic about the miracles of the wonder drug that helped people lose up to 25 pounds in just a week. What’s more? Not only are the drugs fake, the people mentioned on the website have never taken the drugs and do not even know their identities are being used as such!
Being overweight is a sensitive topic and curing it is a serious concern among people all across the world. Those who suffer from obesity go through immense physical, mental, and emotional traumas all their life, not to mention the diseases that are part of this condition. Moreover, obesity has the power to make one’s life very hard, exactly as it did with Ashley. Fighting liver disorder, migraines, and constant back pains reduced her quality of life to nothing. Those of us who have never had to think about what to eat next or whether to even eat or not, cannot imagine the pain and suffering of these people.
Thus, seeing a handful of marketers cashing in on this situation just seems too heartless to be true. However, this episode is a revelation on many levels. It talks about the South American Acai Berry treatment in particular; a drug that the Federal Trade Commission has confirmed is not associated with weight loss in any way. Not only is it a useless purchase, it plays with the emotions of the people who trust these fake websites and rely on this treatment as a means to a better life.
The most sensible choice then is to opt for a natural way to lose weight, such as a proper diet plan and a workout regimen that makes you burn more fat and calories than you gain. Dropping weight may be a hard task and one that has no shortcuts, but it is better to rely on tried and trusted methods of losing fat instead of those that have no authenticity. Visiting a dietician is also a sensible way to get your questions about what regimen to follow and whether to take medicines answered.