Last week, I watched the 20/20 episode on weight loss. It illustrated some very heartfelt stories about the pain people go through for weighing more than the average. Even though obesity is a condition that severely affects the quality of life for an individual, it certainly does not warrant the shunning of such people from social peer groups and successful careers. As a general perception, whenever we talk about celebrities and their right hand assistants, the first image that comes to mind is that of a perfect silhouette that has never even seen the face of obesity.
This episode on 20/20 did away with the aforementioned perception beautifully, by narrating the story of a girl for whom escaping obesity became an achievable challenge. Tiffany worked as an assistant for Kathy Griffin’s reality show and never knew this high-powered career would change her life. Seeing Kathy, a 54-year-old bikini model, pull through life with a charming smile and an even more charming resolve, made Tiffany motivated to fight obesity and come out successful. Losing 80 pounds with a hard-core workout regimen and proper portion control, Tiffany became a new face on Kathy’s show instead of just being an assistant. This success in her career was achieved when she was able to do away with the mental barrier associated with losing weight.
A similar story is that of Tom Lloyd, a guitarist for the Jonah’s Brothers. Tom’s larger than life career opportunities did not go hand in hand with his obesity. Even though he was great at what he did, being overweight seemed to overshadow his performance and confidence on stage. Tom’s motivation was to prove it to him that he can bring a change in his life with a tad bit of resolve and commitment. Even though food addiction was part of his career and lifestyle, Tom was able to beat this habit by making weight loss exercises part of his pre-performance preparation.
Where it was warming to see how Tom and all the other interviewees on 20/20 managed to improve their lives by realizing what was in-store for them, it is hard to believe, on the other hand, that marketers would cash in on the vulnerabilities of obese people by promoting fake medicines on the internet. It has become our habit to look for solutions to our problems online; therefore, scammers have recognized this as an opportunity to sell drugs such as the Acai Berry that claim to burn about 25 pounds in just a week.
Viral articles on the internet have marketed this drug beyond measure. A number of fake news channel websites have been created by these companies to sell their ‘wondrous’ drug and make money from customer purchases. What is important to realize is that fake drugs result in fast weight loss but that is all that these drugs yield. Proper weight loss programs should be implemented that incorporate a balance between food intake and exercises, so that you can achieve your target weight without relying on sly marketers and fake drugs.